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Customer Service by Benoît Duteurtre
Customer Service is a satire that tackles the very easy and soft target of how consumers increasingly find themselves at sea in an age of technological advances meant to simplify life yet actually further alienating us from personal contact, a fully automated world that theoretically sounds so simple and yet so often winds up being frustrating. The outline of this trifle is amusing enough: the narrator is a middle-aged man whose parents get him a ’smartphone’, and after he loses it in a taxi he quickly descends into the abyss that is contemporary customer service, a seemingly endless loop of pre-recorded messages that lead him nowhere and literally lock him out of many of his basic daily needs.
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